gimmick

gimmick

英 ['gɪmɪk]
　　美 ['ɡɪmɪk]

n. 暗機關；騙人的玩意；花招
　　vt. 使暗機關；搞騙人的玩意

中文詞源：

gimmick 花招，把戲

來自gimcrack的拼寫變體，花裡胡哨的，花招，把戲。

例句：

1. He dismissed the event as just a publicity gimmick.
他不理會這件事,隻當它是一種宣傳手法.

2. The tax cut is widely disparaged by senators from both parties as a budget gimmick.
兩個黨派的參議員們普遍對作為預算噱頭的稅收削減嗤之以鼻。

3. It is just a public relations gimmick.
這隻不過是一種公關伎倆。

4. The basic gimmick was the distinguishing of one bank from the others.
基本決竅是區分某一銀行與其它銀行的標志.

5. The advertisement is just a gimmick to make consumers buy their products.
宣傳隻是一種使消費者買他們產品的花招.